Strategic expansion for SIS with entry to Polish market

Lea Hogg March 3, 2023

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Strategic expansion for SIS with entry to Polish market

B2B and B2C sportsbetting providers SIS (Sports Information Services) announced its European expansion with entry into the Polish market. It is a collaboration with Go+BET to provide a complete end-to-end solution for the delivery of horse and greyhound racing.

The partnership will see Polish sportsbook Go+BET offer fresh content through SIS prime channel of premium live betting. Every year SIS will enable extensive access to nearly 75,000 global horseracing and greyhound events. Events will be featured live from the UK and Ireland and SIS also covers events in Canada, Dubai, Germany, Hungary, the LatAm region, Mauritius, Mexico, Saudi Arabia, Spain, and United States.

We are delighted to have signed this deal with SIS as part of our continued aim to bring unique, high-quality content to our customers in Poland from all over the world, setting us apart from our competitors.” – Mateusz Banas – COO of Go+BET

Entry to the Polish market is another step forward for SIS in its expansion strategy to deliver pioneering and revenue-driven content to operators.

iGaming in Poland

The sector in Poland is regulated by the 2009 Gambling Act of 19 November 2009. The requirements for operators to get a licence are considered to be tough and rather restrictive. The gambling law also regulates lotteries, bingo and casino games. In 2016 the Gambling Act was amended and is available in Polish.

This is a landmark deal for us as we launch our content in Poland. It allows us to significantly strengthen our reach in Eastern Europe and will put the finest high-frequency betting opportunities in front of an increased number of bettors.” – Michalek Bartlomiej, Chief Commercial Manager, SIS UK and Europe?

SIS

SIS (Sports Information Services) is a B2B and B2C betting services provider providing an end-to-end solution to retail and online operators proving a range of engaging content that includes horse and greyhound racing, esports and live slots.? Short form betting events are available 24/7 globally with a live betting event available every three minutes.

Go+BET

Warsaw-based sportsbook GO+BET was founded in 2016.? Its young and vibrant team share a passion for sports and provide dynamic and innovative content to B2B and B2C customers.

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